PS 101 Lecture Notes - Lecture 22: Consumer Choice
Document Summary
I/o psychology: the application of psychological principles to the workplace (anywhere people work) Help make jobs more interesting and satisfying. I/o psychologists will try to find the climate of the workers and try to figure out how everybody feel about the jobs. Design jobs people will find satisfying: rewarding work, safe, efficient work areas (human factors) Create teams that work well together: combine diverse talents and perspectives. Help to meet the challenges of competition. As a science, i/o psychology uses scientific methodology to research and advance knowledge about people at work. And as a practice, i/o psychology is a profession concerned with the application of psychological knowledge to solve real-life problems in the world of work. Scientist-practitioner model: interaction of scientific knowledge and application. Organizational psychology is part of a broader field of industrial/organizational psychology. Equipment, tool, and machine design and function in recognition of operator limitations in strength, perception, reaction-time, etc. Labor-union relations (fought for breaks, equality, pay equality)