History of the World of Creativity
o An abstract characteristic that cannot be observed.
o 1. A way to define using other terms.
o 2. A way to measure.
o What some find creative, others do not.
Creativity: The Four P’s
o Traits you look for.
o Step by step formula.
o Sequences necessary.
o What has to be done for creativity to occur.
o What is done uniquely.
o Environment, context of creativity.
Persuasion (Fifth P)
o Simonton (1988)
o Funding and influence.
Creativity: Theoretical Approaches
o No idea where creativity comes from.
o “Divine inspiration.”
o Defined by the individual, the conscious awareness.
o Operated on an unconscious level.
o Concerned with developing, building and cultivating creativity.
o Not built on theory.
o End result more important than the theoretical basis.
o Measuring of a mental variable.
o Quantifying creativity.
o Coming up with ways to test creativity. (ATM)
o Societal factors of creativity.
o Boost or inhibit. Cognitive Approaches
o Mental processes and interpretations.
o Biological basis.
o Stage Theories
Outline the steps and sequences one must go through to be creative.
o Componential Theories
No steps, but provide what is necessary.
Creativity: Mystical Origins
o Creativity Chamber
Someone who influenced an artist was considered a muse.
The muse enters the Creativity Chamber, influences the individual.
o Bicameral Mind
Thoughts come in, creativity comes out.
Creativity: Early Pioneers
William Duff (1767)
o Investigated difference between genius/talent.
Genius: The root of creative potential grounded in the creative
Talent: Ability to be productive, but not novel.
o Creativity has biophysical nature (hereditary).
Ability to inherit creative traits.
People are no longer chosen.
Sir Francis Galton (1879)
o First scientific laboratories for measuring individual differences on
Responding to environmental stimulus.
Able to provide scoring.
Expected for someone intelligent to score high, wasn’t the case.
o Pioneered scientific research on the nature of genius (biographical in
o Genetics and Genius