HLTH 410 Lecture Notes - Lecture 19: Qualitative Research, Observer-Expectancy Effect, Descriptive Statistics
10 Dec 2018
School
Department
Course
Professor
Document Summary
Module 10 - evaluating workplace health promotion programs. Quantitative = interview questions, setting and time determined before. Participants will be asked to stick to questions and prompted in same exact data collection ways. Qualitative = interview protocols often use an emergent design. Observer might have specific things to look for or might note anything and everything seen. Determine whether individuals whom you are observing will be told. Observer effect = people who know they are being watched. Observer bias = observer"s beliefs and attitudes reflected in observation. Used in both quantitative and qualitative designs. Multiple-choice questions and likert scales elicit responses that can be quantified. Conducted over the phone, through postal system, in face-to-face setting, or electronically. Ways in which the measurements (whether surveys, interviews, medical assessments or observations) are made. Time, place, temperature, noise level and lighting are among many issues that must be considered. Coding of data after collection is a way of preparing data for analysis.
