MKTG 445 Lecture Notes - Lecture 2: Typography, Pessimism, Collectivism

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Automobiles in the us: we need a way to get from one place to another, used to use means of transportation such as horses and trains. Role of the government: eastern block. Pessimism as a cultural trait: can be a result of history. History books: taught to be patriotic during school from these books. Young vs. aging populations: a lot of young = strain on education system, aging = strain on health care, economics. Ciesta (nap/break) in the middle of the work day happens in spain because during this time period of the day it is too hot for people to be about: ex. Down south heat and humidity putting laundry outside to save money and space. Labor: (cid:862)ha(cid:374)d-(cid:373)ade produ(cid:272)ts(cid:863) more expensive and time consuming, but get better reputation, moving manufacturing lines to places where companies can get cheaper labor. Environment: environmentally-healthy products/resources are still more expensive than what is currently used, hard to (cid:272)ha(cid:374)ge (cid:272)o(cid:374)su(cid:373)er"s (cid:373)i(cid:374)ds a(cid:271)out this.

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