J 201 Lecture Notes - Lecture 9: Making Money
9 May 2016
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Disney synergy: synergy occurs when a company recirculates, recycles, repackages, and redeploys an intellectual property that is already owned. o, disney does a great job with this: There were lots of different ways disney made money off of the lion. The mighty ducks: wildly successful and made million dollars. In response to this, disney invested the money in a nhl team properly named the mighty ducks of anaheim. In their first year of operation, the team had the top selling logo in all sports. Angels in the outfield: there were rumors that the angels were going to be leaving california, so they bout. 25% of the team so they"d have to stay: eventually they bought the entire team, and renamed the team from the california. Angels to the anaheim angels: in 2003, after winning the world series; they decided to sell the angels.
