COMM 1000 Lecture Notes - Lecture 3: Physical Attractiveness, Stereotype
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Ex: the cube with mirror, and the blue-black/white gold dress. Focusing on certain elements and filter out the others. Perceptual filters: physical and physiological limitation, removing eyeglasses, poor eyesight, psychological sets, expectations that shaped by experience, smell of cheese burger that makes you hungry, listening lectures and filtering out the poor jokes. Select: stimuli that are intense, stimuli that are repetitious, things that are changing. Organize: to put what you perceived in the pile. Interpret: to give meanings and make sense of things. We attempt to simplify complex information, so biases and limitations often lead to errors. Attribution (core of viewing the world around us) The process of assigning meaning to others" (cid:271)eha(cid:448)ior. The act of asking why: adults tend to ask themselves. Situational attributions, differ as people focus on different information: sometimes we focus on the individual, sometimes we focus on the context or circumstances.
