COMM 1 Lecture Notes - Lecture 4: Social Exchange Theory, Urt, Relational Dialectics
Document Summary
Intrapersonal comm involves mentally (cid:498)making sense(cid:499) of people/world. Attention: we are selective about what we perceive internal factors affecting attention: Our physical state; limitations of our senses. Salience: stimulus stands out from others: external factors affecting attention. Simplify complex info fit into (cid:498)schemas(cid:499): mental structures for representing. Stereotypes are dumbed down schemas for a generic concepts. Biases & mental short-cuts (including schemas, etc. ) influence our conclusions. The way we combine information to get a general sense of a person. Info about stable traits; e. g. cheery disposition info about (cid:498)central(cid:499) traits; warm cold colors everything else info from a credible source info we receive first (primacy effect) info about extreme or unusual behavior info about negative traits. Contrast effect initial impression (pos or neg) influences how we weigh other information (this is particularly unfortunate) impressions influenced by comparison to what just came before: meeting funny person and then normal person, normal person seems boring.
