COMM 88 Lecture Notes - Lecture 17: Planetary Science, Business Analytics
Document Summary
Data and data sets : numbers (quantitative) or other characteristics(qualitative) that represent the measures taken in research. Simple to put into a computer software tool to do math/stats analysis with (ex: Doesn"t take up a lot of space in your computer"s memory storage. Relatively easy (and cheap) to collect, analyze, and store. Big data: very large and often complex collections of data sets where the information can be rich, fast moving & varied in type. Sourced mostly from current data networks social media, networking, internet searches, databases. Tech is cheap, fast, and ubiquitous (everywhere) Makes lots of data readily available to capture and analyze. More than 90%of the world"s digital data was created just in the last 2 years. All written works created in recorded history in all languages = 50 pb. Over 2,500 pb of data is created every day. Popular with business analytics, planetary science, and biology, chemistry, In communication, communication habits of people in their communities and.
