PSYCH 297R Lecture Notes - Lecture 4: Illusory Correlation, Media Consumption, Eating Disorder

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The influence of the media and cultural attitudes on eating disorders. Another factor causes changes in both a and b. By 1991, 99% of americans owned at least 1 television. The average household spent 7 hrs/day watching tv. 72% owned a vcr to watch shows at their convenience. The average american sees 1500-1800 advertisements a day. Children ages 2-5 watch an average of 28 hrs/week of t. v. By adolescence, children will have seen over 150,000 commercials. Research links the quantity of children"s t. v. consumption with the strength of their gender stereotypes (the more t. v. , the more traditional the stereotypes) 1986 huon and brown study showed that 80% of 10 year old girls in the sample were currently dieting. 50% feared becoming fat or engaged in binge-eating. 75% girls weighed themselves frequently compared to 41% of boys. 53% of the girls reported a desired weight of less than 10% of their expected norm compared to 13% of the boys.

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