JMC 1100 Lecture Notes - Lecture 7: Netflix, Jillian Michaels, Social Proof
12 Jan 2016
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Persuasion prof. dalrymple - tuesday, october 6, 2015. Media journal assignment due friday, october 9 at 1:30pm. Easy collection of demographic and psychographic information. Persuasion is a method using rational and/or emotional arguments to convince others to change their attitudes, beliefs, or behaviors. Persuasion is not coercive and is not manipulative. It does not force people to change. General and enduring positive or negative feeling about a person, object or issue. A description of what an individual assumes to be true or false. Sometime that we assume to be fact. The way in which a person acts in response to a particular situation or stimulus. Similar to learning, where persuader is the teacher and the audience is a. Persuader may attempt to shape the response of an audience by teaching student individuals how to behave specific behaviors. New behaviors to replace old ones as a result of persuasion.
