COM 421 Lecture Notes - Lecture 6: Ethnic Group, Minority Group, Morse Code

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Focuses on understanding cultures from within, just as the natives of that culture would understand them. Focuses on understanding cultures from the outside, and comparing cultures. Phonetics vocal utterances that are universal. Study of human behavior, social behavior, social relationships, culture. Study of mind and behavior, conscious and unconscious behavior. Written / text / sign language / braille / morse code / gestures with shared understanding (e. g. middle finger) Scream / pitch / tone / humming / crying / laughing. Siren / traffic lights / facial expressions / gestures without shared understanding / whistling / emoji / shh / clapping. Self definition, extent to which self is defined independently/interdependently with others. Place emphasis on verbalized, explicit information (written contracts for example) Likely to use argument to make a point. Much of the information is in the context or in the person. Information known by all, yet never explicitly stated. Place emphasis on the preservation of one"s reputation, credibility, or dignity.

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