FASH 445 Lecture 11: HBR Article- “Why the Lean Start-Up Changes Everything”
22 Feb 2019
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Article name: hbr article: why the lean start-up changes everything . What are 5 interesting facts or take-aways that you gleaned from this article: i really resonated with the idea that the lean-start up focuses more on experimentation and strategic problem-solving, rather than creating a stagnant elaborate plan. The market place is constantly changing, and it is important to stay agile and adaptable to be successful: something that really stood out to me in this article was the customer-centric ideology. Customer delivery leads to customer validation which leads to customer creation and company building. But throughout the methodology, there is space for pivoting and everything is cyclical. Being able to listen to customers will yield the most profitable results: while existing companies execute a business model, startups look for one. A more profitable trend in the market-place is the ability to move quickly (responsive development).
