L11 Econ 1011 Lecture 8: The Invisible Hand in Action

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Even though self-interest is the prime mover of economic activity, the end result is an allocation of goods and services that serves society"s collective interests remarkably well. The rm"s goal is to maximize its pro ts. Explicit costs: the actual payments a rm makes to its factors of production and other suppliers. Accounting pro t: the difference between a rm"s total revenue and its explicit costs. Implicit costs: the opportunity costs of the resources supplied by the rm"s owners. Economic pro t: the difference between a rm"s total revenue and the sum of its explicit and implicit costs. Normal pro t: the opportunity cost of the resources supplied by a rm"s owners, equal to accounting pro t minus economic pro t. Economic loss: an economic pro t that is less than zero. Rationing function of price: to distribute scarce goods to those consumers who value them most highly.

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