Question

1. Give me 2 issues and 2 recommendations about CanGo.

Clip # 1

Elizabeth: -and it involves getting into a new market.

Gail: Okay, let’s go to it. Andrew: If the main issue is control, there’s ways to protect ourselves and our interests.

Elizabeth: This is my company.

Maria: And if heads are going to roll, they say start at the top.

Warren: Yes! Narrator: Welcome to the Mastering Strategy episode “Concepts of Strategic Management”. [Telephone Rings]

Elizabeth: Hello? Julian on Telephone: Hi, sweetheart. Guess who?

Elizabeth: Hi, Julian. How are you? Julian on Telephone:

Pretty darn good. Elizabeth: What’s going on? Julian on Telephone: I’ve got to talk to you about a couple of things.

Elizabeth: Oh, come on. I know when somebody wants something. Julian on Telephone: Hmm. You know me; I admit that. Elizabeth: So games? Books? Music? Whose birthday is it? Julian on Telephone: Well now, it’s not anything like that, Liz. Why shouldn’t I call Can Go exactly what it is, a success story from the Hudson Valley. You went from a tiny fledgling backwater company to one of the largest small companies in this area. Elizabeth: [Laughs] Well, we have a long way to go. But come on, I know that the president of the Hudson Valley Business Association has better things to do than inflate my ego. Page 2 of 2 Elizabeth, Gail, Andrew, Elizabeth, Maria, Warren, Narrator, Julian Page 2 of 2 Julian on Telephone: Liz, that’s where you’re mistaken again. This is the most important thing I have to do this morning. Elizabeth: Well how do I get your job? Julian on Telephone: You mean informing the leader of the fastest-growing company in the Hudson Valley that she’s been selected the Regent’s Business Leader of the Year? Elizabeth: What!? Julian on Telephone: By the way, Liz, when you speak at the next Chamber of Commerce meeting it would be great if you could focus on the how and the why of Can Go’s success story. Elizabeth: Are you serious? Julian on Telephone: You’ve done all the right things, Liz. Potential entrepreneurs want to know how you made it. Give them a game plan, okay? Elizabeth: Well, I don’t know what to say. Julian on Telephone: For a change. Elizabeth: Well I will make you proud. Julian on Telephone: Already am. Talk to you later. Elizabeth: Okay, thanks. Bye. [Change Scenery] Elizabeth: Can Go’s development over the last few years – no. How did we plan this? How did I plan this? I don’t know, it was an accident. Started a business, became a success. I can’t do this. I’m not going to. I’m not. I can’t. I won’t. Narrator: Now move onto the brief summary of concepts and then to the interactive exercises.

Clip # 2
Elizabeth: -and it involves getting into a new market.
Gail: Okay, let’s go to it.
Andrew: If the main issue is control, there’s ways to protect ourselves and
our interests.
Elizabeth: This is my company.
Maria: And if heads are going to roll, they say start at the top.
Warren: Yes!
Narrator: Welcome to the Mastering Management episode “Planning”.
Warren: We don’t want to overestimate our customers on this, Nick. If our
online games get hot and then fail and there’s a downtime, then
those gamers are going to jump like rats off a sinking ship. Now
we have hardware we have to purchase, we also have some
software options to explore, and then there’s bandwidth, license
and fee issues we have to consider. There’s plenty of time for
planning, so we’ll be able to pull it together.
Nick: I hear you.
Warren: Now this is a top priority for you, all right. I want a full
implementation of online gaming, all right, with everything laid
out clearly.
Nick: Okay.
Warren: All aspects covered.
Nick: You got it, Coach.
Warren: You got it?
Nick: I got it.
Warren: There’s no defense on this; this is pure offense. Okay?
Nick: I hear you.
Warren: All right.
Nick: All right.
Page 2 of 2
Elizabeth, Gail, Andrew, Maria, Warren, Narrator, Nick, Whitney, Debbie
Page 2 of 2
Gail: Okay, this is your marketing file. This is deliveries. This is for
children’s books. Since you have such a great filing system, here.
Nick: Oh, actually, Gail, they go right over here. Thanks, Gail.
Whitney: Tenth row, corporate seats, wait service, and the team kicked butt.
Wish you were me last night? Nick? Nick!?
Nick: I was working last night.
Whitney: Yeah, right.
Debbie: Exactly what kind of surgery is this?
Nick: Look, I have to come up with this implementation plan for online
gaming; hardware, software, bandwidth issuesDebbie:
Easy, Nick. Do you need a little organizational help?
Nick: I – yeah.
Debbie: Well, where’s your to-do list?
All this? Is anything prioritized?
Nick, have you ever heard of a Gantt Chart?
Nick: The, um – a Gantt?
Debbie: You need an organizational lesson. Why don’t you ring me?
Nick: I’ll – I’ll do that.
Whitney: Yeah.
Nick: Yeah.
Oh.
Narrator: Now move on to the brief summary of concepts and then to the
interactive exercises.