ANTH 1220 Lecture Notes - Lecture 5: Acculturation, Zheng He

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Diffusion: spread of ideas, material objects, and cultural practices from one society to another through direct and indirect culture contact (external) Acculturation: process by which a group adjusts to the influence of a dominant culture, while at the same time maintaining its original cultural identity. Assimilation: wholesale acceptance of the entire value and meaning system and abandonment of ones own values. Often occurs under pressure from the domination of a more powerful group over a subjugated one. Global culture: a constellation of technologies, practices, attitudes, values, and symbols that spread internationally. Globalization: the process by which the exchange of products, investment, and people across national and regional boundaries increases. Liberalization policies: policies that attempt to eliminate national government controls on investment, imports, currency rates, and many other practices that ere considered to constrain trade. Chapter 2 studying culture: 14th 15th century we began to think about cultural difference o coincides with the age of exploration.

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