CMNS 1115 Lecture Notes - Lecture 5: Listerine
Document Summary
You can"t read up on the effects on ads. All ads during the 1920s to the 1930s were fake, a lot of the things were useless: there is a cultural context of the past ad that resonate with us today. The invitation to consumer participate: the key to understand ads of the past and current times, it"s all about the invitation of participating in what the advertisers want to do. The urbanizing / industrialization is just not better factory but also a new social order. The prolectarianization of society, everything is industrialized when a city is urbanized: therefore, when there is a large change in the market , economy and production ( industrialization) there is a large new social order. The transition from indsutrialization to capitalism is very violent and is tended to be forgotten. Consumer product is an effective way in controlling the uprising of strikes.
