CPS 310 Study Guide - Final Guide: Competitive Advantage, Strategic Planning, Strategic Management

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Document Summary

Few players not directly competing against each other. Long-term competitive advangate in defined market segment. Several players directly competing against each other. Involves assessing existing strategies, organizations, and environment to develop new strategies and strategic plans capable of deliver ing future competitive advantage. Identify and analyze current: mission, objectives, strategies. Analyze internal and external environments: organizational resources and capabilities (strengths and weaknesses), industry and extern environment (opportunities and threats) Revise mission and objectives, select new strategies: corperate, busin al ess. Strategy implementation - putting strategies into action. The process of allocating resources and putting strategies into action. All organizational and management systens must be mobilized to support and reinforce the accomplishment of strategies. Assess current performance vis-a-vis mission and objectives. Create strategic plans to accomplish purpose and objectives. Evaluate results; change strategic plans and/or implementation processes as necessary. An important test of the mission is how well it serves the organizatio n"s stakeholders.