BUSI 1020U Chapter : Business Communications - Module 23

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26 Apr 2013
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Appropriate, attractive visuals tell your story immediately; they are faster and easier to understand, and more memorable. Condense and clarify data, visuals are a reader-friendly way to communicate your points. Tables numbers or words arranged in rows and columns. In your rough draft, use visuals: to see that ideas are presented completely, to find relationships. In the final presentation or document, use visuals: to make points vivid a visual catches the eye. The brain processes immediately: to emphasize material might have been skipped if buried in a paragraph, to present material more compactly and with less repetition than words alone can. A story is something that is happening or will happen. Made up of symbols words, images, colours and icons that enable us to create and translate meaning. Use the title of the visual to give your story context and emphasis: example: not a story asian exports, 2007 2010.

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