SOCA02H3 Chapter Notes - Chapter 18: Sun News Network, Mass Media, Quebecor
Document Summary
20th century movies blurred reality and fantasy. Movies suggest that the fantasy worlds created by mass media as increasingly the only realities we know as influential as religion was 500- Canadians spend 40% time interacting with mass media: Marshall mcluhan 1960s global village the media are extensions of the human body and mind. Mass media print, radio, television, and other communication technologies. The word mass implies that the media reach many people. The word media signifies that communication does not take place directly through face-to- face interaction. Technology intervenes in transmitting messages from senders to receivers. Communication via the mass media is one-sided few senders (producers) for many receivers (audience members) Less reader"s letter compared to writers in newspapers. Dr. phil show has ordinary people but producers chose them and create the program content. Few visit a personal website where many visit popular websites. Most mass media are recent inventions: 2007 iphone released.
