SOCIOL 2D06 Lecture Notes - Lecture 4: Literature Review, Data Analysis, Operationalization

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Methodological approaches in sociological social psychology part 1: Studying people involves gathering data from human beings. This can be done in a variety of different ways such as through interviews, focus groups, surveys, archival research, etc. , Hypothesis specific statements about how variables will relate to one another in a research study. Variables independent (lead to a change) and dependant variables (change as a result of the independent variable) Snowball (starts in one place then spreads out: there are positive and negative aspects associated with sampling. Easier to obtain in a quantitative rather than a qualitative study because those measures can be conducted easily in computer systems. Research project development includes 6 steps (see rohall p. 77-80): declining on a theoretical framework and conducting a literature review, developing research questions, selecting methods. Fox 2 lecture 4: data collection, data analysis, dissemination of data. Sometimes these steps are taken out of order or different stages overlap one another.

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