ADMS 2320 Lecture Notes - Confidence Interval, Enom, Sample Size Determination

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Two-tail f test: f = . 964, p-value = . 8538; use equal-variances t-test. There is overwhelming evidence to conclude that there has been a decrease over the past three years. There is enough evidence to infer that customers who see the ad are more likely to make a purchase than those who do not see the ad. 119 m m m m m m m m (:h. Two-tail f test: f = 2. 20, p-value = . 0577; use equal-variances t-test. There is not enough evidence to infer that customers who see the ad and make a purchase spend more than those who do not see the ad and make a purchase. c z-estimator of p. We estimate that between 34. 23% and 52. 50% of all customers who see the ad will make a purchase. d t-estimator of m. We estimate that the mean amount spent by customers who see the ad and make a purchase lies between . 22 and . 55.

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