GGR107H1 Chapter 9: Consumption and Its Geographies
Document Summary
Chapter 9: consumption and its geographies: consumption matters y every day practices of consumptions have great significance, economically and culturally. In the form of retail capital , consumption in fact plays an increasingly central role within many economies. It accounts for a growing proportion of paid employment and often exercises great powers over manufacturing through the organizational power of retailers over their supplies. for example: the italian motor scooter was originally aimed in the post war years at a market of young and urban women in italy. Lambretta and vespa scooters became a central identifier of the mod subculture. also raised are concerns about the consequent loss of indigenous, Authentic local cultures, so that the real culture of an area and a people are lost. others are concerned consumerism destroys all cultures, not just national or regional.
