COMM 1101 Lecture Notes - Lecture 7: State Ownership, Ny1, Universal Service

• School: Carleton University
• Department: Communication Studies
• Course: COMM 1101
• Professor: Chris Russill

Document Summary

How are media industries organized: if you think of the media as a resource (benefit), then we need to know how it"s structured and distributed, and what impact certain kinds of organization have on media. 5. 87% of full-power us commercial broadcast tv stations are owned by women. 6% of us commercial radio stations owned by women. Change in media landscape: move from print to online media, print staff no longer seen as valuable with skills that are unnecessary. Desire to increase advertising revenue: certain content will be modified/deleted in order to cater to needs of advertisers. Change in employment status: fewer salaries, less benefits, less stability in job. Change in programming: more celebrity gossip in media because that"s what sells papers, shows, etc, shorter, lighter pieces; same stories in different media. Change in content: more product placement, more branded entertainment, less diverse/independent coverage. General patterns: in other fields of work, women are underrepresented in leadership roles.