BU111 Study Guide - Midterm Guide: Procter & Gamble, Social Entrepreneurship, Digital Photography

• School: WLU
• Department: Business
• Course: BU111
• Professor: Leanne Hagarty

Document Summary

Relationship between firm and its external factors: list the 6 critical success factors and describe their connections with each other. *all factors link into each other, and are related. In order to be successful, you need to maintain all of these factors all the time: list the factors within the diamond-e framework. Environment: describe the principal logic and the first task. First task: first link needed to make and connect the business/strategy to the environment. Principal logic: consistency or alignment among variables (assuring all factors of the diamond-e model work well together: provide an example of a specific company and apply the diamond-e framework to it. Proctor & gamble : many different products and different brands and stretched themselves too. Investing in digital photography and have had a competitive advantage ever since thin. Ikea: maintain consistency with their products, stable furniture line, cheaper and good quality. External analysis: compare and contrast the two different methods of external analysis.