PSYC 1001 Study Guide - Semantic Memory, Classical Conditioning, Explicit Memory
Document Summary
Chapter 7: the processes of memory, encoding: transforming info that can be stored, storage: involves keeping and maintaining information in memory, retrieval: occurs when information stored in memory is brought to mind, attention. Involves focusing awareness on a narrowed range of stimuli or event. As a filter to determine things we will remember and those we won"t. Cocktail party phenomenon: suggest we filter info late in the process we can block info out and only pick up on that which has meaning to us: levels of processing hypothesis. We need to process information at a deeper level if we want to remember if for a long time. Shallow (structural): emphasizes the physical structure of the stimulus. Intermediate (phonemic): emphasizes what a word sounds like: deep (semantic): emphasizes what the meaning of verbal input, other effects on encoding, elaboration: is linking a stimulus to other information at the time of encoding.
