COMMERCE 3MC3- Midterm Exam Guide - Comprehensive Notes for the exam ( 21 pages long!)
11 Oct 2017
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Document Summary
As part of an expansion plan in january 2013, phoenix theatres of montreal (phoenix) purchased and renovated a pornographic film house in victoria, british. Due to problems encountered with image, the location was renamed to lime. In mid-december, to attract larger audiences, the concept of the theatre was shifted from a first run art film cinema to a repertory cinema and the company implemented major changes to the programming format and pricing strategy. Olga siroonian, the newly promoted assistant manager at the cinema, must find a way to increase local profitability by at least 25%. Currently, not enough people are aware of the theatre or the movies being shown, thus not meeting the theatre"s current capacity and not generating enough profit. Llc is a repertory theatre which features two different movies every night, one at. These features include second-run commercial films, occasional premiere films, classic movies, foreign films, and first-run art films.
