[PSYC 342] - Final Exam Guide - Ultimate 58 pages long Study Guide!
1 Dec 2016
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Social influence: the ways in which people exert influence on the behaviours, beliefs, feelings, and attitudes of others. Types of social influence: conformity: tendency to change perceptions, opinions, and behaviours in ways that are consistent with group norms. Passive (one sees another behaviour from the external surrounding) Can be internal or external: compliance: changes in behaviour that are elicited by direct requests. External: obedience: changes in behaviour that are produced by the commands of an authority figure. External (command is produced from an external source: persuasion: an active attempt by a person, usually through some form of communication, to change another person"s attitude. Langer, blank, chanowitz (1978: requested that people let them cut in line to make photocopies, dependent variable (dv): whether people agree to let the person cut in or not, control ( may i use the machine ): 60% compliance. Reason ( because i"m in a rush ): 94% compliance.
