[CMN 210] - Midterm Exam Guide - Everything you need to know! (25 pages long)

• School: Ryerson University
• Department: Communication
• Course: CMN 210
• Professor: Matthew Tiessen

Document Summary

A reflection on the evolution of the field of professional communication. Discusses 4 fields of professional communication: public relations, promotionalism (advertising + advocacy, communication metrics, journalism. The interests of professional communicators to practice and teach the above disciplines are quickly converging. Less traditional than the way of communication of the past] Hybrid, peer-review journals allows professionals and nonprofessionals to openly discuss the evolving interests in professional communication. The rapid blurring of these communication disciplines creates complex problems of its management and crisis resolution. A rise in individuals and groups rather than organizations and media outlets. Many new technologies/ platforms are being created each of which can influence the flow of informations through communication. Need to understand how these techs reshape the human condition itself. Our culture is shifting from text to talk. Marshall mcluhan1 believes that electronic media has shifted our culture from one of print (linear structure) to an orally spread one (multifaceted)