GMS 200 Study Guide - Bargaining Power, Soft Drink, Profit Margin
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GMS 200 Full Course Notes
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porter"s five forces model: focuses on industry. 5aerospace and defence, 8health care: pharmacy, 7com mercial banks, 10entertainment,6 food consumer products, network and comm. , 4 mining and crude-oil production,9 motor vehicles and parts, 2pharmaceuticals, 3railroads. help design plan and strategy: industry competition, customers, substitute products, suppliers, new entrants. = if no these = no kind of industry in = better plan how reach position: airline industry highly competitive = strong rivalry = many competitors = low profitablity. bargaining power of consumers, since strong competition and compare prices with one airline with other. suppliers not too many = better for suppliers and more competition with airlines = not good b/c not lot of option and prices are controlled and supplier can demand the price of material = controled. oil = fly on crude oil = makes competitive b/c prices controlled www. notesolution. com. Management strategy: rivalry among competing firms most strongest competive force.