CMNS 453 Study Guide - Midterm Guide: Catchphrase, Everett Rogers, Communications System

• School: Simon Fraser University
• Department: Communication
• Course: CMNS 453
• Professor: Richard Smith

Document Summary

In this unit you explore some of the ways that mobile technologies affect business: you will also learn about the concept of the mobile revolution, which anchors the first half of the course. In this course, we consider these issues across a variety of contexts. But to understand them, we must first examine the technical components that underlie their emergence and functioning. This helps us parse out the factors driving the mobile revolution. Networked: the new social operating system: networked individualism, moving away from industrial media to network media, using social media as a way to network (personal and professional) 3 tired revolution (as explained by author of networked : 1. Social networking revolution (build network, share stories, connect: more opportunities for mobile business, example: modify; vancouver based company (company focuses on cloud services and helping companies leverage the adaptive web to market their products and services.