ADM 3319 Study Guide - Final Guide: Uncertainty Reduction Theory, Nonverbal Communication, Systems Theory

• School: University of Ottawa
• Department: Administration
• Course: ADM 3319
• Professor: Sharon O' Sullivan

Document Summary

63 mc & t/f questions 11q based on scenarios, 52q theory: globalization, what are the provocative views of the +/- antecedents and consequences of globalization (three perspectives): a. i. Homogenization: result from increased communication/tech convergence (ex: internet); transformation of other regions, cultures, nations and societies by the culture of the economically dominant west (mcdonaldization) Global transformation of local culture [mass marketing; uniform products perceived differently by different cultures] Emergence of a consumer mentality [shopping/spending as ends in themselves] Impact of elite culture [homogenization & globalization realm of those capable of buying the products; western culture symbolizing affluence and power] Influence of the internet [facilitating comm. between diverse people; faster speed of cultural diffusion] a. ii. Polarization: cultural, regional or national distinctiveness that flies in the face of homogeneity; a peoples defense of own traditions/ ways of life; tech. can facilitate polarization a. iii.