CMN 1148 Study Guide - Verbal Behavior, Prejudice, Jargon

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14 Jul 2014
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Language is a foundation for our personal relationships and it is a tool for expressing and understanding who we are. Rules of language: language is symbolic- words are arbitrary symbols that have no meaning in themselves. For example, champagne, occasion and double are all words that are written the same in french and english but are pronounced differently: syntactic rules: govern the way symbols can be arranged. Whisky, when you"re sick, makes you well: semantic rules: govern the meaning of statements . For example, we know that books are meant for reading, and that men and woman are the room we choose: pragmatic rules: tell us what interpretations of a message are reasonable in a given situation. For example, the relationship between the communicators plays a large role in determining the meaning of a statement. Setting can also affect ie) cocktail party, or a business office.

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