MDSA01H3 Midterm: ch1-6 midterm

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12 Dec 2011
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Somatically- through direct sensory perception of environment. (small percentage) Critical media studies- about the social and cultural consequences of the revolutionary capability. 1) print media 2)motion picture 3) broadcast media 4) news media. Postmodernity- describes the historical epoch that began to emerge in 1960s shift of economic mode of production, goods-based manufacturing to information-based services. 5 key trends 1) convergence 2) mobility 3) fragmentation 4) globalization 5) simulation. 1)convergence- tendency of formerly diverse media to share a common integrated platform ex. Use of pixels to create less distortion and decay over long distance. 3)fragmentation- wide varieties of expansion in media: globalization- complex set of social political and economic processes where the physical boundaries are collapsing, simulation- real without origin or reality. Socialization- process by which persons both individually and collectively learn, adopt and internalize the prevailing cultural beliefs values and norms of a society. Split to content and form, content refers to the informational component of a message.

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