Media, Information and Technoculture 3216F/G Study Guide - Midterm Guide: Consumerism, Mass Production, Final Good

• School: Western University
• Department: Media, Information and Technoculture
• Course: Media, Information and Technoculture 3216F/G
• Professor: Edward Comor

Document Summary

Consume is meant to use up, destroy, waste (french + latin) Customer = continual relationship between the customer and the supplier: vs. consumer = abstract figure in a more abstract market. Consumer + consumption = a relationship between goods + services (not people) State of capitalism: the creation of needs and wants + particular ways of satisfying them: advertising comes into plays while using methods of persuasion + penetration of a market. Berger society as objective reality: (cid:858)habitualization:(cid:859) creating habits based on the stimulation of your environment: the repetition of actions create habits that are historically socialized. Freeing an individual from having to make a decision on their own ads/marketing make it for them. Institutions imply control: actions are built up by a shared history: they control human conduct by setting up predefined patterns of conduct. The more conduct is institutionalized the more predictable and controlled it becomes.