Media, Information and Technoculture 1020E Study Guide - Midterm Guide: Mcmuffin, Reductionism, Marxism

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Words: define, theorist(where from, context and controversy, significance, example. Define: a process of replacing current values and norms of a society with thoughts and actions that appear to be more logical and efficient. It simplifies complexity in order to gain control, organize processes, etc. Thus, they are an extension of ourselves which is the dangerous as people become massaged to living in a simple world. Computer makes us lose our ability to write by simplifying writing with a pencil to typing. Facebook reminds us of our friends and family"s birthdays, we do not have do remember little information. Content/controversy: simplifying one"s life too much makes us highly dependent on technology to live. High degree of automation numbs the people because they become less skilled and intelligent. Also, we become less present in our own lives, constantly being on social media, texting, playing video games, instead of interacting with people in person.