BU111 Study Guide - Midterm Guide: Raj Patel, Corporate Social Responsibility, Roaring Twenties
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Writing locations to be posted on course website. Important notice: anyone who is not able to write the exam on the scheduled date must provide documentation validating his/her absence, i. e. doctor"s note confirming illness and inability to write exam dated the day of the exam. Once documentation is received and approved by your professor, the value of your midterm will be added to your final exam. If valid documentation is not provided, the midterm mark will be a zero. 21 short answer questions, 2 to 5 marks each = 60 marks. Topics to be covered: the relationship between the firm and its external environment. What they are: achieving financial performance, meeting customer needs, building quality products and services, encouraging innovation and creativity, gaining employee commitment, creating a distinctive competitive advantage. Principal logic: focuses on external: consistency or alignment of the diamond-e internal variables (first task, examples:
