EC120 Study Guide - Final Guide: Eurocopter Ec120 Colibri, Social Cost, Energy Intensity

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16 Jan 2018
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EC120 Full Course Notes
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EC120 Full Course Notes
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Elasticity matters because of optimal pricing strategies for companies. Drought means a reduce in food supply, so prices increase and quantities decrease because demand for food increases. Price elasticity of demand: how much people want to buy as we change the price. Inelastic demand: e < 1, will show a steep demand curve, price changes, amount people want to buy does not change a lot. Elastic demand: e > 1, will show a flat demand curve, the amount people want to buy changes a lot, price does not change a lot. Necessities vs luxuries (inelastic demand for pharmaceuticals, elastic demand for travel) Definition of market (rice substitute for wheat, there are no substitutes for food) Time horizon (demand for gas in short term is inelastic) Inelastic supply: e < 1, steep supply curve. Elastic supply: e > 1, flat supply curve. Access to inputs to production (supply of beachfront property is inelastic)

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