ADMS 1000 Study Guide - Final Guide: Switching Barriers, Paten, Fixed Cost
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Model: michael porter, 5 forces influence the firms to a degree to make money, branch of economic, social welfare is maximized. Flip on its help (michael porter: gain monopolistic characteristic, distort completion = more profit and money. Industry: many firms with similar machines, resources, etc. Example: beer brewing, air company, book store (online) Economies of scale: reduce cost with higher production, fixed cost to the production of products, higher: that means older costumers; new companies would have to work, low barriers; services would have to work harder, varies depended on consumed. Example: account: when first started: fixed cost (computer, table, desk, etc, latter become better make more money due to more clients. Either high to low barriers (amount the examples: economies of scale, switching cost for buyers, access to disruption channel, cost disadvantage. Example: switching from company to company: contracts (3 years, cost. Channels: pharmaceutical to tell doctors to use specific drugs. Example: doctors and pharmaceutical: selling drugs to doctors.