ADMS 2400 Study Guide - Midterm Guide: Justin Trudeau, National Post, Information Overload
12 Aug 2020
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In order to understand how organizations have influenced behavioural changes in society amidst the covid-19 crisis, it is important to first define the roles of influence and power in the context of organizational behaviour. For one, power is the ability to influence the behavior of others and resist unwanted influence in return (1). Influence is the use of behaviours to cause behavioural or attitudinal changes in others (2). There is a direct linkage between power and influence insofar that an individual or an entity can express a certain level of power but their lack of influence reduces the effectiveness of their power. The way that an individual can maximize their influence is through using influence tactics such as rational persuasion, inspirational appeal or collaboration. Moreover, an individual"s power can be categorized into five major forms. These five forms of power include legitimate power, reward power, coercive power, expert power and referent power.
