JOR 110 Study Guide - Final Guide: Hypodermic Needle, Gilded Age, Cultural Imperialism
Document Summary
Exam one: eight forms of mass media. Internet: interpersonal, intrapersonal and group communication. Group: two or more people, first amendment. Democracy cant function without the rst amendment: media informs us, marketplace of ideas. A free and open market of diverse opinions and sources of info. This is related to the rst amendment because without democracy we can not. Thursday, december 8, 2016 have a free and open market: media conglomerates. A huge corp made up of many other corps in multiple channels of media. Disney, comcast, viacom: not a free market because they control what is put out, oligopoly. Control of media by a small number of large companies: vertical integration. Media cong. control all aspects of products and revenue they create: ex. Disney doesn"t need other companies because they already own it: media synergy. Cong. use one company they own to promote another company they own: ex.
