ISYS111 Chapter Notes - Chapter 8: Crowdsourcing, Social Intelligence, The Iconic
7 Jun 2018
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ISYS111: FUNDAMENTALS OF BUSINESS INFORMATION SYSTEMS WEEK 6
Learning Outcomes:
Explain the role, major types, functions, key elements and components of information systems in business
and other types of organisation (LO1)
Demonstrate practical skills in the major functions of spreadsheet, database and ePortfolio software (LO5)
Essential Question:
How is social computing empowering individuals?
Notes:
Social computing:
• Social computing – a type of IT that combines social behaviour and information systems to create
digital context that has value
o Concentrates on improving collaboration and interaction among people through user-
generated content
o Users produce, control, use and manage information for based interactive communications
and collaboration
o Employees and customers are empowered by their ability to use social computing to
communicate directly with the organisation; can influence those in power to listen to the
concerns and issues of ordinary people
Web 2.0:
• Web 2.0 – is a loose collection of information technologies and applications, plus the websites that
use them
o Enrich the user experience by encouraging user participation, social interaction and
collaboration
• AJAX – is a web development technique that enables portions of web pages to reload with fresh
data instead of requiring the entire web page to reload
o Speeds up response time and increases user satisfaction
• Tagging – a tag is a keyword or term that describes a piece of information (#)
o Allows users to place information in multiple, overlapping associations rather than in rigid
categories
• Really Simple Syndications (RSS) – allows you to receive the information you want when you want
it, without having to surf thousand of websites
o Allows anyone to publish their blog, or any other content, to anyone who has a interest in
subscribing
o eg. theaustralian.com.au provides RSS feeds for each of its main topic areas, such as news,
business, sports, technology and entertainment
• Blogs – a personal website, open to the public in which the site creator expresses their feelings or
options via a series of chronological entries
• Microblogging – form of blogging that allows users to write short messages and publish them
o eg. Twitter
• Wikis – a website made up entirely of content posted by users
o eg. Wikipedia
• Social networking websites – a social structure composed of individuals, groups or organisations
linked by values visions, ideas, financial exchange, friendship, trade etc.
o eg. Facebook
• Enterprise social networks – business-orientated social networks can be public, in that they are
owned and managed by a independent company
o eg. LinkedIn
• Mashups – a website that takes different content from a number of other websites and mixes them
together to create new kind of content
find more resources at oneclass.com
find more resources at oneclass.com
Document Summary
Explain the role, major types, functions, key elements and components of information systems in business and other types of organisation (lo1) Demonstrate practical skills in the major functions of spreadsheet, database and eportfolio software (lo5) Identify problems quickly and alleviate customer anger: lear(cid:374) a(cid:271)out (cid:272)usto(cid:373)ers" e(cid:454)perie(cid:374)(cid:272)es (cid:448)ia rapid feed(cid:271)a(cid:272)k. Increase sales when customers discuss products positively on a social network site: create better marketing campaigns and brand awareness, use low-cost user-generated content, for example, in marketing campaigns, get free advertising through viral marketing. Isys111: fundamentals of business information systems week 6. Social computing in business human resource management: recruiting both recruiters and job seekers are moving to online social networks as new recruiting platforms, training several companies use virtual worlds for training purposes. Crowdsourcing: crowdsourcing the process of taking a job traditionally performed by an employee or consultant and outsourcing it to an undefined group of people in the form of an open call, provides many potential benefits to organisations:
