ISYS111 Lecture Notes - Lecture 11: Social Computing, Web 2.0, Digital Ecosystem

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Social computing:
Human behaviour influenced by the members of their community
Strong influence by social context
Type of IT that combines social behaviour and IS to create digital social
context that has value
Social computing concentrates on improving collaboration and interaction
among people through user-generated content
Social information is not anonymous
Linked to particular individuals who are linked to networks
Users, rather than organisations, produce, control, use and manage content
via interactive communication and collaboration
Empowers employees and customers to organise themselves
Influences those in power to listen to the issues and concerns of ordinary
people
Forces behind social computing:
Types of technology or applications that help social computing:
Difference between Web 1.0 and Web 2.0:
Web 1.0 (first generation of the web 1990):
o Ability to create websites
o Commercialisation of the web
o Minimal user interaction with Web 1.0 sites
o Passive reception of information
Web 2.0
o A loose collection of IT, applications and the websites that use them
o Provides enriched user experience
o Digital ecosystem that promotes creativity, connectivity, collaboration,
convergence and community
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