SOCI 1F90 Chapter 17: SOCI 1F90- Lecture 10 Semester 2
Document Summary
Mass communication- the transmission of messages by a person or group through a device to a large audience. Mass media- devices designed to communicate messages to a mass audience. Cuneiform- an early form of wedge shapes writing developed by the ancient. Hieroglyphics- an early form of visual communication developed by the egyptians. Papyrus- an early form of writing paper developed by egyptians. Phonetic alphabet- a system of writing developed by early greeks that uses letters to represent spoken sounds, enabling the expression of complex ideas. Block printing- a process in which wooden blocks are engraved with images and text, inked, and then pressed onto paper. Movable type- gutenberg"s invention that allowed individual letters or images to be moved without influencing the surrounding text. Web 2. 0- interactive online tools dedicated to promoting a greater sense of community. Digital sociality- a social landscape in which new communication technologies are promoting human interaction and contact.
