COMMERCE 2MA3 Chapter Notes - Chapter 8: Reverse Innovation, Retail, Howlong

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1 makes it through commercialization while there was. They don(cid:495)t make it past 3 month and those are the products that went through product testing etc. It takes about 7-10 years to get a product from idea to product launch. For the pharmacy industry in particular (blockbuster drugs). 30 products they launch, they need them to be blockbuster drugs, which mean they sell more than billion dollars each year. Anyone who can help them who can help them develop new products is invaluable. Involved in the figuring out what product to develop, throughout the process and even after its launched. likely be out-dated. They allow ideas to be captured and make sure its tested out in a certain time. Lego friends- with more appeal to lagging girl market. period. )f you haven(cid:495)t tested out an idea in (cid:888) months for a tech product, it will. One of the world(cid:495)s top toy manufacturers.

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