PSYCH 1X03 Chapter Notes - Chapter 7: Echoic Memory, Iconic Memory, Sensory Memory
9 Dec 2018
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Document Summary
Encoding - data entry or how info initially enters into memory, a selective process that is highly dependent on attention. Storage - concerns how the record of memory is maintained over time, can be modified. Dependent on retrieval cues - a key piece of info that has the potential to activate a memory in full. Cues become integrated with memory at time of encoding, so process of encoding and retrieval are highly interconnected. These processes are highly malleable, which can create fallible memories. Memory and remembering is based strongly on processes of reconstruction. Easy for false memories to be implanted and believed to be true. Perceiving the world as a continuous representation, as each snapshot is briefly maintained and then replaced by the next. The transient maintenance of perceptual and physical information from the very recent past. Sensory representations are displaced or overwritten by new incoming info from the same modality.
