PSYCH 2B03 Chapter Notes - Chapter 15: Social Learning Theory, Observational Learning, Behaviorism
11 Apr 2014
School
Department
Course
Professor
Document Summary
Behaviourism boasts high standards of scientific rigour and practical applications. Wolfgang kohler, studied chimpanzees, came to the conclusion that they gained insight about their situation: once the chimps figured out which behaviour would get them the banana, they did it immediately, not gradually. The application of insight to behaviourism opened the doors for social learning theory. Three main social learning theories (all called that too): dollard and miller, rotter, and bandura. Habit hierarchy: the behaviour you are most likely to perform at a given moment resides at the top of your habit hierarchy, while your least likely behaviour is at the bottom. Ex: at the moment, highest is reading, one likely much lower is dancing, somewhere higher might be eating. Dollard and miller theorized the effects of reward/punishment and learning is to rearrange habit hierarchy. Different from classical behaviourism: learning changes the arrangement of an unobservable psychological entity (basically, personality) Understanding someone is best done through understanding someone"s habit hierarchy.
