PSYCH 2C03 Chapter Notes - Chapter Final: Premarital Sex, Casual Sex, Alcohol Intoxication

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Chapter 6 - attitudes and attitude change (all but 163-175) Attitudes - an evaluation of a person, object, or idea. Attitudes are evaluative in that they contain a positive or negative reaction toward someone or something. But are never just neutral observers of the world but are constant evaluators of what they see. Affective - consisting of emotional reactions toward the attitude object. Cognitive - consisting of thoughts and beliefs about the attitude object. Behavioural - consisting of actions or observable behaviour towards the attitude object. Focus is primarily on the way that attitudes are created by people"s affective, cognitive, and behavioural experiences. Any given attitude can be based more on one type of experience than another. Affectively based attitudes - attitude based primarily on people"s emotions and feelings about the attitude object. Affective beliefs come from values originating from moral or.

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