PSYC 333 Chapter Notes - Chapter 1: Rc Cola, Jenna Talackova, Kinsey Reports

• School: Queen's University
• Department: Psychology
• Course: PSYC 333
• Professor: Caroline F Pukall

Document Summary

For many centuries, sexuality was censored because of the negative influence by religious doctrines. Concern that high levels of sexual activity will cause overpopulation. Ex, the vibrator was a medical device for hysteria. Non sexual objects were sold with sexual ads. Ex, pin up girls to sell royal crown cola. Openness was also brought about by kinsey reports : Sexual behaviour in the human male in 1948. Sexual behaviour in the human female in 1953. The validity of the saying that sex sells is controversial. One study suggested that people remember the sexiness but not the target product. One study suggested that sex can increase target product recall by 77% The amount of sexuality in media is related to advancing technology. But these themes have always been present in literature and theatre. 1896- the kiss was a controversial film that had a quick kiss between a heterosexual couple. 1915- inspiration the first non-pornographic movie to have nudity.