SOCY 210 Chapter Notes - Chapter 6: Qualitative Property, Theoretical Definition, Face Validity
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Both researchers use careful, systematic methods to gather. The two approaches to measurement have three different. Quantitative researchers think about variables before the action phase. Researcher moves from abstract ideas to specific data. Data is numerical, empirical representation of the abstract ideas. Qualitative research produces qualitative data: written or spoken words, actions, sounds, symbols, physical objects or visual images. Quantitative researchers contemplate concepts before they gather data. They create measurement techniques that bridge concepts and data. Qualitative researchers develop many of their concepts during data collection and reflects during data collection. Parts of the measurement process: qualitative data begins with an inductive route. Begin with empirical data, follow with ideas, relates ideas and data, and adjust the measurement techniques: quantitative researchers follow a deductive route. Begin with an idea, follow with measurement procedure, end with empirical data that represents the ideas: both researchers use two processes: Conceptualization: the process of developing clear, systematic conceptual definitions for abstract ideas or concepts.