BUS 237 Chapter Notes - Chapter 8: Information Overload, Missing Data, Business Intelligence

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BUS 237 Full Course Notes
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BUS 237 Full Course Notes
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Document Summary

Chapter 8 decision making and business intelligence. Information overload: managers know what data they need, managers are just not sure what they do require. Inside organization: outside organization, buried in all the data is information that can improve decision making, challenge for managers is to find the appropriate data and incorporate them into their decisions making processes. Data quality: problems with using operational data for business intelligence systems, dirty data, missing values. Large oltp systems capable of reliably processing thousands of transactions per second over a long period of time: basically, oltp supports decision making by providing the raw information about transactions and status for an organization. What are bi systems and how do they provide competitive advantage: business intelligence (bi) system system that provides information for improving decision making. Improve decision making by providing the right information to the right user at the right time: data mining systems process data by using sophisticated statistical techniques.

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